Lauren Houlik

Director of Research

Lauren has worked in the senior living industry for 15 years. Her focus is market and feasibility analysis, consumer research, and resident and staff satisfaction. Prior to joining Retirement DYNAMICS, Lauren served as a Senior Consultant with Dixon Hughes Goodman, LLP, where she worked with senior living providers on development projects, such as start-up communities and campus expansions, as well as strategic planning, such as campus repositioning and system alignment. Lauren has served nearly 100 retirement communities throughout the United States in various capacities as a market research and strategic planning consultant delivering market feasibility studies, strategic positioning, focus groups, market planning, product/program development, facilitation of the development process, special topic surveys and Board facilitation. She also has experience in research and strategic planning for acute and post-acute providers, including multi-site health systems.

Lauren graduated from Syracuse University with a Bachelor of Science degree in Public Health and Entrepreneurship. She received a Master of Science in Entrepreneurship degree from Syracuse University and a Master of Business Administration degree from the University of Rochester, Simon School of Business.

Lauren Houlik contact info: lhoulik@retirementdynamics.com