Tina McLeod Senior Marketing Consultant and Principle at Retirement DYNAMICS

Tina McLeod

Senior Marketing Consultant and Principal

With over 20 years in the senior services industry, Tina brings a wealth of experience to Retirement DYNAMICS® since she joined the team in 2007. As a senior marketing consultant, her career includes senior living marketing, management and leadership for successful start-ups as well as existing communities, including expansions and turnaround projects.

In 1999, she was involved as The Vice President of Sales and Marketing for the CCRC equity start-up, The Cedars of Chapel Hill, Chapel Hill, NC. In addition, she has held the position of Executive Director for Manor House Retirement Communities, based in Virginia, while managing their 110-residence ALF and 20-bed dementia care unit in Greensboro, NC.

Tina received an MBA/MHA from Pfeiffer University. She is a licensed North Carolina real estate broker, making her uniquely qualified to lend her skill-set to the senior services marketing industry.

Tina McLeod contact info:tmcleod@retirementdynamics.com

Services Offered

  • Market research and analysis
  • Comprehensive audits
  • Marketing program analysis
  • Focus groups
  • Strategic marketing plan development and implementation
  • Branding and promotional development
  • Budget development and management
  • Product and program development
  • Sales staff hiring, training and management
  • Marketing event planning and promotion
  • Marketing database set-up, training and management
  • Public speaking and presentations
  • Liaison with Board of Trustees/owners
 
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